Charlie didn’t want to buy a dingy because he already had one
I am a bit of a laggard when it comes to the adoption of new social media.
- My business has a website and I blog, when I have time.
- I tweet, but probably not as often as I should.
- My business has a Facebook page, and so do I, but I don’t use them much.
Now I am getting enticed with shiny, new social media tools. What to do?
I am starting to get invitations to join business friends on Google+ which looks like a neat social media/not Facebook type of tool.
Facebook used to be just a cool social tool. Now everyone wants to connect their businesses and start driving revenue through it.
“Are you taking on new Clients?” is a common question in my inbox because people want to connect with me through Referral Key.
The Marketing Thought
If you want to communicate with people there’s no point in using carrier pigeons because the world’s moved on and the pigeons have all flown away. It’s important to use marketing communication tools that are current and relevant, but life is too short to try every new toy that appears.
Do you have any experience or thoughts on these new social media toys?
Tim
Photo licensed by Kheel Center, Cornell University.
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