Ottawa

5 reasons why the new Ottawa Convention Centre is a game changer

April 26, 2011

Tweet If your job is to write a marketing strategy for a City you need something shiny. Something to attract eyeballs. With the new Convention Centre, Ottawa has a brand new shiny object to take to market. These are the top 5 reasons why it’s a game changer for Ottawa. Architectural beauty. It’s a stunning [...]

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Do We Need An “Own The Podium” Marketing Strategy For Ottawa High-tech companies?

April 7, 2011

Tweet There’s good news and less good news for Ottawa in the 2011 survey of the Top 250 Canadian ICT companies by the Branham Group. A piece in the Ottawa Citizen, Survey shows thinning of city’s tech sector, did some analysis of the raw data. The good news: There are more than 45,000 people employed [...]

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How do you brand a city?

September 21, 2010

Tweet As an Ottawa resident, I am always proud to introduce our visitors to the City. There is a lot to see – from the canal to the ByWard Market, from the festivals to the national museums. I’ve lived here 14 years and I still find fresh things to enjoy. But how does a city [...]

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